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Innovation Webinar - How-To Discover Unmet Needs

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We hope this email finds you well.  At Synthesio and Ipsos, we have found that the coronavirus crisis has impacted human beings globally, it is essential first to get a holistic view of how people are taking care of themselves.

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Hi awawaw,

Do you know how sports like skateboarding, mountain biking, and windsurfing have been invented? It's all because creative people started practicing them.

This is actually how most innovations emerge, from early users - not from companies. So how do you create innovation in a world where so many influence the public?

The good news is that with millions of consumer data points out on the internet, it becomes available to everyone to analyze them and find the next successful innovation.

Are you interested in the methodology to spot user-developed innovations? Join our webinar and discover Innovation Spaces, a framework designed to discover novel innovation whitespaces. It's happening on Tuesday, March 8th, at 11 AM ET / 5 PM CET.


This methodology has been developed in partnership with the MIT Innovation Lab, under the supervision of Prof. Eric von Hippel. It is considered the critical method for Early Innovation discovery based on Digital Data by the science community.

We hope to see you there, best!

The Synthesio Team

PS: Is the timing not convenient for you? We encourage you to register anyway as we'll share the recording and slides afterward.

Synthesio | 180 Madison Avenue | New York, NY | 10016
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